What is Semi Permanent Eyeliner?

A Hazel Diamond eyeliner tattoo is the best way to more enhanced eyes; perfect eyeliner all the time! For fabulous, long-lasting eyeliner, you need to try semi-permanent eyeliner. Using a digital machine, Hazel Diamond Ltd enhances your eyes as subtle or dramatic as needed. Pigment is carefully implanted along your lash lines by one of our expert technicians.

The eyes are said to be the windows to the soul and, if you wear conventional eyeliner daily, you could benefit from this procedure. Hazel's a believer in "less is more", building up the eyeliner thickness over sessions until you are happy with your look, giving you control over the result. Hazel's known for her signature cat-liner which can be done to a natural or medium thickness.

If you lead a busy, athletic lifestyle, PMU/SPMU eyeliner could be for you! Our options will give you a pro makeup look that lasts 24/7 throughout the year. Swim-proof, shower-proof and gym-proof results - no more smudges or black tears. It will stay put! Great for those with alopecia, thin lashes, sight impairment or makeup allergies.

All the pigments we use are hypoallergenic and perfect for those who are sensitive to wearing conventional makeup. Ask your technician for more information should you need to. Book in for a consultation to discover more about semi-permanent eyeliner and micropigmentation

Semi Permanent Eyeliner

Natural Eyeliner Enhancement

If you like a subtle enhanced look, then our natural eyeliner enhancement is for you. A standard SPMU eyeliner is a thin liner and unlike lash enhancement, there's the option to have the eyeliner partially above the upper lash line or/and through your lashes. More defined than lash enhancement, it helps to make your lashes appear thicker and secretly defined; no one would ever know!

Semi Permanent Eyeliner

Latino Eyeliner Enhancement

Latino or Cat-liner gives you that liquid liner look, with a gentle flick or wedge on the upper eyelids so you create a daily makeup look that'll be semi permanently enhanced. This procedure is perfect for those who usually wear their eyeliner makeup like this, let's make your mornings faster, holidays and all other activities a breeze too!

Semi Permanent Eyeliner

Eyelash Enhancement

If you are looking for a lash enhancement which gives you a "barely there" look, our Eye-Lash Enhancement is a good place to start. It improves the shape and enhances the colour of your eyes. It gives the appearance of thicker, lusher lashes by imbedding pigment between your lashes and it can be added to both upper and lower lids.

What Our Clients Think...

I am really happy with my eyebrows. Through the consultation, Hazel asked about my preferences and she got the shape and shading exactly what I wanted. I felt relaxed during the whole procedure and I would definitely recommend. She was also very responsive to the initial communication and follow up messages in a highly professional manner.

Beata Fejesova

Hazel displayed such professionalism and precision when performing my eyebrow procedure. She listened attentively to what I wanted to achieve and was meticulous in her technique. My over-plucked 90s eyebrows have been fully restored, thanks to Hazel. I highly recommend this talented lady for your semi-permanent makeup needs.

Catherine Matson

Having tried semi-permanent make up elsewhere before I was very happy with the immediate results but disappointed with how long it lasted. I decided to give it another try and this time chose Hazel after reading the reviews on line. I am so happy that I did, my experience was completely different. Hazel was extremely friendly and spent a lot of time discussing the treatment with me. She not only did a fantastic job but listened intently to the result I wanted to achieve and made sure I was 100% happy when I left. This time with Hazel the results have been fantastic, I hardly ever wear makeup now on a day to day basis and feel extremely confident. What I like the most is that whilst I feel more glamorous, Hazel has still managed to achieve a natural look.

Natalie Basiratpour

About a year ago, I decided to get my eyebrows done after spending a long time thinking about it and doing much research so it wasn't anything spontaneous. Looking around I come across Hazel and the work that she does. Being impressed with the work she had done previously I knew that this would be the right path for me to follow to get the procedure I'd be thinking about for so long done. When I contacted Hazel, she was very prompt and responsive with the contact she held with me being very informative and making sure to accommodate my wants with her expertise. After the procedure, I was ecstatic, the job that Hazel done I would not go to or recommend else not to mention all the compliments I have received to this day. Don't waste your precious time and money, nobody can beat the quality of service and…

Tsering lhamo

I came to Hazel for correction of my semi permanent eyebrows that were done poorly elsewhere a year previous to my visit. My eyebrows were uneven and had an awful orange/pink colour to them. I have very little natural eyebrow hair and this is why I initially decided on having semi permanent makeup. Hazel completely transformed my eyebrows. She managed to correct not only the shape but the colour pigment too. (Believe me this was not an easy job!) The procedure is slightly painful however Hazel is very calming and applies numbing cream throughout to make it more comfortable. She draws the shape on before proceeding and explains every step of the process. I would without doubt recommend Hazel to anyone interested in this procedure and after my initial bad experience would recommend paying slightly more for someone extremely experienced like Hazel to ensure an amazing end result. Thank you…

Hayley Lambeth

I first went to Hazel Diamond for semi-permanent eyebrow treatment, as my own were becoming more sparse and I was unhappy with the way they looked. This was a year ago and I have been delighted with the results - my eyebrows look very natural and I will definitely return for top-up treatment in the future. I was very impressed by Hazel's attention to detail and the fact that she checked that I was happy at every stage of my treatment before proceeding. I would have no hesitation in recommending her to anyone thinking about semi-permanent makeup.

Susan Campbell

I had my brows done by Hazel and I have been very happy with the results. I decided to get semi-permanent make-up in order to save time in the mornings and to look more polished even without make-up as my natural brows are light and not thick. I did some research and Hazel came up as one of the top professionals in her field, so I felt confident about going with her. During the appointment, she was very thorough and really took her time, making sure the results, in terms of shape, style and shade were exactly what I wanted. The result was perfect and natural looking. The healing process took just under a week, and during this time the brows look a lot darker, then they scab over and once they heal and the scabs drop off, the results are visible underneath. Hazel made me fully aware of this…

Mary Burns

I had been considering Semi permanent brows for a number of years, but I didn't really feel that I could trust anyone near my face, with the fear that it not being up to my standards. Until I noticed how natural and beautiful a clients Brows were, she recommended Hazel Diamond, and mentioned that she had worked in Harrods for a number of years, this gave me confidence, because I know how strict Harrods work ethics are. I booked my first appointment with Hazel, and haven't looked back, as soon has I meet her, I trusted her completely, she made me feel at ease, and listened to what I wanted, she is extremely professional she takes extra time to mix the colours to match your skin tone, and blended my Brows precisely, giving them a natural shape with thicken definition. I now feel 100% confident to go to the gym…

Andrea Thompson

It requires a lot of trust to have someone perform this procedure on your eyebrows - they are the frame of your face. I went with Hazel due to the reviews I read. Reviewing her previous work, I felt very comfortable. I am an over 55 woman and the work she has done to my eyebrows has changed my life. It has given me a 'lift' and a whole new look!

Suzanne Vela

Having inherited quite unfortunate eyebrows from my dad (and his dad), "drawing on" eyebrows every day, and sometimes even multiple times per day, became standard procedure for me. However, on warm days or after going for a swim, the visible presence of eyebrows was not always guaranteed and I became tired of carrying a mirror and pencil with me every day. So I considered to get SP makeup. After some consideration, I REALLY wanted to GET SP eyebrows. But it took a lot of research to find a person I would trust to leave their mark in my face. After reading reviews about Hazel, however, I was convinced I would be in good hands - and she proved me right. I was a nervous wreck before the first appointment, but she patiently answered all my questions, took a lot of time to work out the shape and colour of the…


I first had my brows done because I thought a semi-permanent treatment would work better than my current routine (and last longer). I ended up signing up for so much more! Hazel is brilliant at it, thorough and patient. I went in afraid of the procedure and she was open to analyzing first what works best. She just took me through the steps and outlined what it would look like after. She also didn't put too much pressure on my first visit... and I ended up really happy with the result! While it takes more numbing cream for me in particular, the result is amazing and I don't get any swelling and barely any redness around the edges. I just use some foundation to cover up the redness and I'm good to go! The further care instructions I was given I kept and it lasted as promised, with no complications.…

Loana Andone

My first experience with Hazel Diamond it has been in the last year where I have had done my eyebrows semi-permanent makeup.Hazel Damond made me look fabulous! Before the session, I was feeling a bit nervous, but her approach to the client is of the highest standard and gave me the comfort.This year I will be back to Hazel Diamond. I cannot recommend her enough.

Angelika Bartula

For years I had not been happy with my eyebrows so decided to try semi permanent makeup. I researched various websites offering this service but it was Hazel Diamond's webpage that impressed me. It conveyed a wealth of knowledge and experience in the area of micro pigmentation. When booking an appointment and during the appointment itself, I was very quickly made to feel at ease. Hazel was very thorough and meticulous in her work. She fully explained the processes throughout the procedure and also gave concise information about the aftercare. I am delighted with my new eyebrows. They define my facial features and make me feel more confident in my appearance. For the reasons above, I would strongly recommend Hazel Diamond to anyone thinking about having semi permanent makeup. I am definitely returning for future top ups.

Janet Panayiotou

I was wanting semi permanent make up on my eyebrows to make my early mornings much easier ! With a 6am start I would often find myself with uneven drawn on brows. I was so nervous after reading many horror stories and let's be honest, who is ever prepared for a disaster on their face? Hazel made me feel so relaxed. She explained the procedure in so much detail as well as showed me pictures of previous results all of which eased me into the brilliant result I walked away with! Hazels work has save be countless hours in the morning, so much money on eyebrow pencils from which I have gained countless compliments on my eyebrows. Hazel honestly has made a great impact to my life and would recommend her services to anyone, from those who have had a previous poor experience, a newbie to semi permeant makeup or…

Linley Hughes

I had semi permanent makeup done on my eyebrows and eyelids for practical reasons. It cuts time spent on getting ready in the morning in half. There is the added comfort of knowing my eyebrows wouldn't have smudged or my eyeliner run in the middle of the day. I am very happy I went to Hazel Diamond for the procedure because she created a calm atmosphere and she was very confident. I am very happy with her work and would highly recommend her to anyone who would like to have the procedure done. It is well worth it.


Hazel Diamond offers an excellent, professional and friendly service. She goes through the process step by step answering any questions and offering any reassurance you need. She is an expert in her field and gives you the best suggestions for your desired looked. Hazel did my eyebrows for me ahead of my wedding. I wanted a natural look that didn't give the appearance of a tattoo and that is exactly what I got. I've received so many compliments from friends, colleagues and strangers. I can't recommend Hazel enough. I always look forward to seeing her and I know I'm in safe and competent hands

Hana Wild

It has been two years since I visited Hazel's studio for the first time. I was very nervous and worried, because it was the first time I had the semi-permanent make up done on my eyebrows. As soon as I met Hazel and saw some of her works, I felt I am in good hands. I am very happy with the result and feel lot more confident. Hazel is very experienced and she new exactly what I needed. The studio is clean and comfy and Hazel has all the equipment required to do her job to the highest level of standard. I will definitely go back and also recommend her work to my friends.

Silvia Blazekova

Although I'd wanted my eyebrows done for a very long time, I wanted to wait until I found the perfect person to go to and for a reasonable price. So after all my research I chose Hazel and I am over the moon about the results. So much so that I paid for my 77 year old mother to have her eyebrows done too and she also couldn't be happier. Hazel takes her time with you and made me feel comfortable and never once rushed me, which is by no means a mean feet when it comes to me. I warn you, it's addictive though - I've had my eyeliner done now too.

Alexa Manzi

Growing up I plucked my eyebrows to the point that as an adult I have had to draw them on every time I left the house. After extensive research and an amazing word of mouth review I decided to give Hazel Diamond a go. Before the appointment I was extremely nervous as I hadn't done anything similar before. There was no need! Hazel was amazing and made me feel extremely comfortable and explained the procedure and the aftercare so that I totally understood. She has also kept in contact after the appointments to check up which I never expected - which is wonderful for future questions I have had. My eyebrows are not only amazing but Hazel took the time so that the colour and shape are individualized to fit me perfectly. I absolutely love them and will continue going back for top-ups!

Jessica Mills

I over plucked my eyebrows as a teenager & as the years went by , they never really grew back. As I got older, the said eyebrow hairs got fewer & fewer, leaving me with just a very fine line of untidy stray hairs. I spent quite a while looking at websites for semi permanent makeup. Not an easy task to find someone to trust to do the work. I found Hazel at Harrods. She was a delight from our first meeting & has now become a permanent fixture in my life -- be it only once a year for my 'top up' I absolutely love my new brows & just wish I'd had it done years ago. I worked very antisocial hours when I worked for British Airways some years ago & spent way too long trying to draw on eyebrows at ridiculous times of the morning !! I…

P Morris

The Protocol Steps

1. Consultation

First a comprehensive consultation via telephone or in person. Book in today, as our waiting list can be 4 - 6 weeks! The contact form is here.

2. Allergy Test

Second is a mandatory patch test, skin tone & colour analysis to ensure you're not allergic to the pigment. A deposit is then required to secure your booking.

3. Procedure

Consultation forms will be given for full written consent before any administration starts. The design of your desired shape, colour and your main objectives are agreed with you before we proceed.

4. Aftercare

After your initial treatment, you will be invited back for a recommended retouch session and review your results. All customers are required to follow the strict aftercare given, please read & follow steps here.

Hazel Diamond's - Diamond Couture Face Mapping Packages

Triple Face Mapping Package

Book in for our Diamond Couture, Triple Face Mapping Package and upgrade your Brows, Eyeliner and Lips to receive our exclusive 30% discount on the total package for all first sessions booked together. View our pricelist for more info, T&C apply.

Double Face Mapping Package

Book in for our Diamond Couture Double Face Mapping Package and upgrade your Brows and Eyeliner to receive our exclusive 15% discount on the total package for all first sessions booked together. View our pricelist for more packages, T&C apply.

Aesthetics Team

Should you require further aesthetic treatments, we can recommend doctors and nurses who are medically qualified to the highest standard to help those interested in applying additional touches to complement your semipermanent makeup; contact us to inquire. View our pricelist, T&C apply.

Semi Permanent Eyeliner

Before Your Initial Procedure

Before we can begin your treatment, all new customers are required to have a consultation appointment, either by telephone or in person. We will sometimes ask for photos to be sent to us privately to assess your requested area please see our privacy policy for how we treat your data. For those who we feel would benefit from our treatments, we would follow up with emails, a patch test and the deposit to secure your appointment.

Semi Permanent Eyeliner

After Your Initial Procedure

After your initial treatment at one of our clinics, you will be invited back to have a recommended retouch session and review your results. All clients of Hazel Diamond Ltd will be invited back to the clinic for their 6-12 weeks top up session or to return annually. Our regular clients are given a loyalty discount for annual and additional appointments. To achieve the best results, further follow up sessions may be required before your treatment is deemed complete. Please visit our terms and conditions page for further details.